BEYOND THE PROJECT:
FARMERS' VOICE RADIO SUSTAINABILITY
Social, economic, and environmental sustainability are fundamental to the Farmers’ Voice Radio approach. Peer-to-peer communication is proven to be one of the most effective methods for achieving long-lasting behaviour change. By broadcasting in farmers’ own voices, Farmers’ Voice Radio emphasises the importance of finding local solutions to local problems, contributing to the development of stronger and more inclusive communities.
But the reality is that many Farmers’ Voice Radio programmes are financed, at least initially, by fixed-term development grants. In this final resource we look at a number of ways you can build sustainabiliy into your programme planning and implementation to ensure that the benefits continue once any external funding has been utilised.